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MediaMarktSaturn und E.ON eröffnen Energie-Erlebnisflächen
Im Rahmen seiner „Space-as-a-Service“-Initiative eröffnet der Elektronikhändler gemeinsam mit Energieanbieter E.ON neue Experience Zonen in vier ausgewählten Märkten. Kundinnen und Kunden können sich zum Beispiel über Komplett-Lösungen zu Photovoltaik informieren. Im Fokus der Beratung werden künftig auch flexible Stromtarife stehen.
MediaMarktSaturn turns NOvember into YOvember with Black November campaign
In its Black November campaign, the consumer electronics retailer is once again showing its colours while focusing on services and customer centricity besides having the best offer. A dedicated rap song emphasizes the advantages customers have when shopping at MediaMarktSaturn.
“The quality of our private label products is my greatest passion!”
MediaMarktSaturn is not just any retailer. On our way to becoming an Experience Champion, our employees are the key to success. As diverse and versatile as our company is, so too are our employees, their tasks, and their backgrounds. They are our Experience Champions – because they create a unique shopping experience for our customers. Here they tell their stories. This time: Stefan Ploch, Expert Quality Management at MediaMarktSaturn’s private label company, Imtron GmbH.
Product support made easy: MediaMarktSaturn launches AI chatbot for private label brands
MediaMarktSaturn is launching the “Smart Manual,” an AI-based chatbot that supports customers with questions about private label products. The service is available around the clock and answers inquiries via text or voice based on the available product documentation.
Concepts for a Future-Proof Retail: MediaMarktSaturn Presents a Full-Day Program at IFA on September 5
IFA, the world’s largest and most important tech trade show, will once again bring together international industry leaders, innovators, and tech fans in Berlin this year. As an IFA partner, MediaMarktSaturn is shaping the program on the Dream Stage in the IFA NEXT Hall on the first day of the show with presentations and panel discussions.
How physical space concepts are redefining the tech experience
MediaMarktSaturn is responding to the growing need of customers to experience complex technologies not only digitally, but also physically and with all their senses. Instead of traditional sales areas, innovative experience spaces are being created that combine interaction, brand staging, and education into a holistic experience, making technological innovation tangible, relevant, and trustworthy.
“Our customers must feel like they are in a five-star hotel in our stores!”
MediaMarktSaturn is not just any retailer. On our way to becoming an Experience Champion, our employees are the key success factor. As diverse and multifaceted as our company is, our employees, their tasks and backgrounds are just as diverse. They are our Experience Champions – because they create a unique shopping experience for our customers. Here they tell their stories. This time: Berit Behl, Regional Manager North Rhine-Westphalia.
