MediaMarktSaturn Germany is the German national company of the MediaMarktSaturn Group. It combines the activities of its two sales brands MediaMarkt and Saturn under one roof. MediaMarktSaturn Germany is headquartered in Ingolstadt, Bavaria, just an hour's drive from Munich.
Create Experience Electronics
The successful concept of MediaMarktSaturn is the shopping experience. This is ensured by a constantly updated range of branded products, an attractive value for money, personal advice and a comprehensive portfolio of services.
Market leader in Germany
The consistently proven customer orientation of the company pays off: MediaMarktSaturn has been the number one consumer electronics retailer in Germany for years. With its MediaMarkt and Saturn sales brands, the German national company is represented at a total of around 400 locations and employs more than 20,000 people.
The brick-and-mortar stores are registered locally as independent companies. Thanks to their magnetic effect, MediaMarkt and Saturn stores are very popular with local authorities and regional retailers, and they also play an important role as clients for other businesses in the region.
Omnichannel strategy as the basis for growth
MediaMarktSaturn Germany consistently relies on an omnichannel strategy, the basis for a sustainable growth course. Saturn has been operating its online store in Germany since October 2011, MediaMarkt Germany followed in January 2012. The stationary business of the consumer electronics stores is closely interlinked with the online business. For example, customers can pick up products purchased online – if available – on the same day in the stores, exchange them there or have them repaired. In this way, consumers benefit from the performance strength of the MediaMarkt and Saturn brands both online and offline.
MediaMarkt and Saturn - a strong team
The two brands MediaMarkt and Saturn have been operating together in Germany since the beginning of 2023. Their joint mission: to offer customers an even better shopping experience! The entire communication of offers will be successively synchronized. Customers already have access to the entire product range and comprehensive services in both online stores and stationary stores.