Our Sustainability Strategy

As Europe’s largest consumer electronics retailer we are committed to playing a leading role in addressing the most important global challenges – for people, communities and the environment alike. Our core instruments consist of how we function and how we guide our employees on sustainability issues for success and the way we enable our customers a more sustainable lifestyle with regard to consumer electronics.

Our sustainability strategy is based on three pillars:

  • “We offer a climate-neutral shopping experience.”
    Part of our DNA: We have set ambitious climate targets to reduce our emissions (Scope 1-3 reduction).

  • “We offer the most sustainable range of CE products and are circular business pioneers  in Europe.”
    Maximum circularity: Through energy-efficient, sustainably produced and packaged products, as well as through offers that makes products attractive and longer usable for customers.

  • “We take social responsibility for our employees, suppliers  and communities.”
    Social Responsibility: Social responsibility towards our employees, along the supply chain and in the communities. Diversity plays a central role for the group.

To achieve this, we have developed concrete measures around climate protectionsustainable products and resource-conserving services, and are committed to the issues of diversitysuppliers and society. These measures are underlined by our commitment to important initiatives and networks such as the European Commission’s Sustainable Consumption Pledge.


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